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About the event
Getting published starts with a winning query letter and book proposal. This two-hour intensive workshop, run by non-fiction author John Goddard, will cover the essential components of both, including how to:

  • craft an opening one-line pitch;
  • define the target audience;
  • create a marketing plan;
  • analyze the competition, and;
  • grow the all-important “author platform” (meaning: the ability to sell books based on who you are and who you can reach)

Who could benefit?

  • non-fiction writers
  • fiction writers (some workshop components might not apply)
  • all writers, because all writers today are also business people who need a business plan

*Participants are invited to bring their ideas and drafts for participatory exercises and a Q&A session.

About John Goddard
John Goddard is an author, magazine writer, and former Toronto Star reporter. His
books include “Inside the Museums: Toronto’s Heritage Sites and Their Most Prized
Objects,” and “Rock and Roll Toronto,” with pop critic Richard Crouse. John lives in

About The Man with the Black Valise
One glorious autumn day in 1894, a drifter attacked thirteen-year-old Jessie Keith so violently that people thought Jack the Ripper must be loose in rural Ontario. To solve the crime, the government called in Detective John Wilson Murray, the true-life model for Detective William Murdoch of the popular TV series Murdoch Mysteries. His prime clue was a black valise.

The Man with the Black Valise traces the killer’s trajectory through three counties — a route that today connects travellers to poignant reminders of nineteenth-century life. Chief among them stands the statue of the Roman goddess Flora, gesturing as though to cast roses onto Jessie’s grave.

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